Est. 2010 · Toronto, Canada
Toronto's Most Trusted
Precious Metals Dealer
Since 2010, GoldAgo has provided Toronto with expert precious metals services. We combine market expertise, state-of-the-art technology, and old-fashioned integrity to deliver an experience that's both professional and personal. Our commitment to transparency, competitive pricing, and customer satisfaction has made us the #1 choice for selling gold, silver, jewelry, and luxury watches in the Greater Toronto Area.
Our Track Record
Numbers That Speak
Our track record speaks for itself. Over 14 years, we've built a reputation based on trust, expertise, and fair dealing. These aren't just numbers—they represent thousands of satisfied customers who chose GoldAgo as their Toronto gold buyer and precious metals dealer.
Years of Service
Serving Toronto since 2010
Happy Customers
Across Greater Toronto Area
Paid to Customers
In instant cash payments
Customer Rating
Based on 847+ verified reviews
Our Journey
Building Trust Over Time
From a small downtown shop to Toronto's premier precious metals destination, our journey has been guided by one principle: treat every customer with honesty and respect.
GoldAgo Founded
Vince Salonia and Michel Lopez co-found GoldAgo in Markham with a mission to bring transparency to precious metals trading.
BBB Accreditation
Earned Better Business Bureau accreditation and A+ rating.
Expansion
Moved to larger location and expanded team to 4 specialists.
50,000 Customers
Reached milestone of serving 50,000 satisfied customers across the GTA.
$10 Million Paid
Surpassed $10 million in payments to customers for precious metals.
Toronto's Trusted Dealer
Recognized as Toronto's most trusted precious metals dealer with 4.9★ rating across 847+ reviews.
Our Story
Building Trust
One Transaction at a Time
GoldAgo was founded in 2010 with a simple mission: provide Toronto with a trustworthy, transparent precious metals dealer that puts customers first. In an industry often criticized for hidden fees and confusing pricing, we believed there had to be a better way. Our co-founders, Vince Salonia and Michel Lopez, recognized that customers deserved honesty, clarity, and fair market value for their precious metals.
Starting as a small downtown shop, we built our reputation one transaction at a time. Word spread quickly that GoldAgo offered competitive pricing based on current market rates, accurate XRF verification, and instant payment—no waiting, no games, no pressure. Our customers appreciated our transparency and kept coming back.
Over the past 14+ years, we've grown from that small shop to Toronto's premier precious metals destination. We've expanded our team to include certified gemologists, luxury watch experts, and silver specialists. We've invested in state-of-the-art XRF technology for laboratory-grade accuracy. But our core values remain unchanged.
Today, GoldAgo is trusted by thousands of customers across the Greater Toronto Area—from Etobicoke to Scarborough, from North York to Mississauga. Whether you're selling gold jewelry, silver flatware, luxury watches, or entire estates, you can count on the same expertise, integrity, and personalized service that has made us Toronto's choice since 2010.
Our Core Values
- ✓ Transparency: No hidden fees, clear pricing based on market rates. Every calculation is shown to you before any transaction.
- ✓ Integrity: Honest appraisals with XRF technology verification. We tell you exactly what you have and what it's worth.
- ✓ Speed: Instant payment options for your convenience. Cash or bank transfer—your choice, paid immediately.
- ✓ Expertise: Certified professionals with decades of combined experience. GIA graduates, XRF certified, industry trained.
- ✓ Security: Fully insured transactions for your peace of mind. Private viewing rooms available for high-value items.
- ✓ Education: We believe informed customers make the best decisions. We take time to explain market rates, karat values, and your options.
Meet Our Team
Expert Team
Our certified professionals bring over 50 years of combined experience in precious metals evaluation, luxury watch authentication, and jewelry appraisal. Each team member is certified by industry-recognized organizations and committed to continuing education in their field.
Vince Salonia
Co-Founder & Master Appraiser
With over 20 years of experience in precious metals evaluation, Vince co-founded GoldAgo in 2010. He is a certified gemologist and member of the Canadian Gemmological Association. Vince has evaluated over $50 million in precious metals throughout his career and established GoldAgo's reputation for transparency and accuracy.
Michel Lopez
Co-Founder & Technology Specialist
With over 25 years of experience in the Technology Sector, Michel brings cutting-edge expertise to GoldAgo's operations. Michel's background in fintech and blockchain technology ensures GoldAgo stays ahead of industry trends while maintaining the highest security standards for our customers.
Years Combined Experience
Professional Certifications
Appraisals Completed
Customer Satisfaction
Certifications & Affiliations
Trusted Credentials
Our commitment to excellence is demonstrated through professional certifications, industry affiliations, and regulatory compliance. These credentials represent our dedication to expertise, ethics, and customer service.
GIA Graduate Gemologist
Gemological Institute of America
The world's foremost authority in gemology. Our GIA graduates have completed rigorous training in diamond grading, colored stone identification, and jewelry appraisal.
CGA Certified
Canadian Gemmological Association
Canada's premier gemmological organization. CGA certification represents expertise in Canadian market standards and ethical business practices.
XRF Technology Certified
Thermo Fisher Scientific
Advanced training in X-ray fluorescence spectroscopy for non-destructive precious metals analysis. Ensures laboratory-grade accuracy in every test.
BBB Accredited Business
Better Business Bureau
A+ rating with the Better Business Bureau, demonstrating our commitment to ethical business practices and customer satisfaction.
Licensed Precious Metals Dealer
City of Toronto
Fully licensed and insured for all precious metals transactions in Toronto and the Greater Toronto Area.
Estate Liquidation Certified
National Association of Estate Liquidators
Professional certification for handling estate appraisals and liquidations with sensitivity and expertise.
Why GoldAgo
The GoldAgo Difference
What sets GoldAgo apart from other precious metals dealers in Toronto? It's our unwavering commitment to customer satisfaction, transparency, and expertise.
Transparent Pricing Based on Market Rates
We pay up to 95% of the London Fix market spot price for gold—the highest payouts in Toronto. Our pricing is updated daily and displayed prominently in our showroom. We show you exactly how we calculate your offer: weight × purity × spot price × percentage. No hidden fees, no deductions, no surprises.
- ✓ Real-time London Fix pricing
- ✓ Up to 95% of spot price for gold
- ✓ No testing or refining fees
- ✓ Instant payment upon acceptance
XRF Technology for Laboratory-Grade Accuracy
Unlike acid testing that can damage your items, our X-ray fluorescence (XRF) technology provides instant, non-destructive analysis. This laboratory-grade equipment is used by the Royal Canadian Mounted Police and major refineries worldwide. You'll see your exact purity percentage displayed in real-time.
- ✓ Non-destructive testing method
- ✓ Instant purity percentage display
- ✓ Safe for all precious metals
- ✓ Laboratory-grade accuracy
Expert Team with Industry Certifications
Our team includes GIA Graduate Gemologists, CGA-certified appraisers, and XRF technology specialists. Each member brings decades of experience in their field. We're not just buyers—we're educators who take time to explain your options and answer your questions.
- ✓ GIA Graduate Gemologists on staff
- ✓ CGA-certified appraisers
- ✓ Luxury watch authentication experts
- ✓ Over 50 years combined experience
Comprehensive Services for All Precious Metals
We buy it all—gold, silver, platinum, jewelry, watches, coins, bullion, scrap, and entire estates. Whether you have a single gold ring or a multimillion-dollar estate, we have the expertise and resources to handle it properly. Our services extend beyond simple buying to include appraisals, estate liquidation, and IRA services.
- ✓ Gold, silver, platinum buying
- ✓ Jewelry and luxury watches
- ✓ Estate liquidation services
- ✓ Professional appraisals
What Customers Say
Customer Stories
Real stories from real customers. These aren't just reviews—they're experiences from Torontonians who chose GoldAgo as their gold buyer and precious metals dealer.
"GoldAgo made selling my inherited jewelry collection so easy. They explained everything clearly, offered a fair price based on current market rates, and I walked out with a check the same day. I wouldn't trust anyone else in Toronto."
Margaret Thompson
North York · Gold Jewelry Sale
"I sold my Rolex through GoldAgo after getting quotes from other dealers. They offered the highest price and the process was completely transparent. David's expertise was evident throughout. Highly recommend!"
Robert Chen
Toronto · Luxury Watch Sale
"After my mother passed, I had to liquidate her silver collection. GoldAgo handled everything with such sensitivity and professionalism. Elena's knowledge of silverware was impressive. They paid a fair price and I'm grateful."
Sarah Williams
Mississauga · Estate Liquidation
Ready to Experience the GoldAgo Difference?
Visit our Toronto location or contact us today for a free, no-obligation appraisal. Discover why thousands of customers trust GoldAgo for their precious metals transactions. Whether you're selling gold, silver, jewelry, luxury watches, or need estate liquidation services, our expert team is ready to help.
Get your free quote today—no obligation, no pressure.
Or visit us at 7800 Woodbine Ave, Toronto, ON · Mon-Fri 9AM-5PM, Sat 10AM-4PM
GoldAgo Areas We Service
Proudly serving Ontario with professional precious metals and luxury goods services